Swiss is struck by lightning, leading him to wonder if he is being frowned upon from above, which is exacerbated when Ruth announces she is leaving him and he develops a boil.
Swiss questions his sexuality when he learns that macho salesman, Trevor Webb, has run off with a younger man and set up an antique store.
During a themed promotion for Bulgarian cars, Geoff accuses Swiss of being scared of women, and offers to take him out and help him chat up some girls to restore his confidence.
Swiss decides that his wife, his mother, and his staff all need motivating, however, his chosen solution - an evening at the bond-themed nightclub, `Flemings', doesn't quite live up to expectations.
Geoff and Swiss compete to sell an un-sellable car, in the process destroying Swiss' marriage, business and sanity.
Livid at the tactics of his arch-rival, Swiss employs a dubious director to make an TV commercial; Paul has something to get off his chest.